Mimaki Introduced Its Brand-New Solutions at Fespa Eurasia 2021

Mimaki Eurasia introduced its brand-new solutions and attracted great attention from the printing industry at Fespa Eurasia. Mimaki booth consisting of four islands inspired visitors with new printing technologies and applications.

Mimaki Introduced Its Brand-New Solutions at Fespa Eurasia 2021

Mimaki, the leading brand of wide-format inkjet printers and cutting plotters, demonstrated its strong ties with the printing industry at FESPA Eurasia 2021 and hosted its visitors with an eye-catching concept at the exhibition, held after a two-year break on December 2-5. Mimaki exhibited its models, which were introduced to the Turkish market for the first time, and its best-selling solutions at the booth consisting of four islands on a total area of 624

Visitors were able to see the latest developments in 3D printing technology, as well as innovations in Sign Graphics (SG), Industrial (IP), Textile and Apparel (TA), at the Mimaki booth. In addition, the special exhibition area on the IP island consisting of application examples of Mimaki users and aiming to inspire visitors with the Mimaki Experience attracted great attention throughout the exhibition.

New releases and bestsellers came to the fore at the Mimaki booth

Mimaki Eurasia Area Sales Manager Hüseyin Şarerler stated that the exhibition was quite successful for them. Underlining that Mimaki had a rich product range, Şarerler explained that they focused on bringing new products to the market and offering the most preferred solutions in the market.

Şarerler told that the visitors showed great interest in new solutions and mentioned that they tried to reflect the advantages of Mimaki Experience at the exhibition. Şarerler said; “We wanted to try something new at FESPA Eurasia 2021 and actually shared our booth with our users. We exhibited the works of our eight users from different sectors and fields of application right in the middle of our exhibition area. Our exhibition area, consisting of the products they prepared with Mimaki printing solutions, succeeded in inspiring the visitors exactly as we wanted. Visitors saw our machines in operation and observed their performance throughout the exhibition, and they saw what could be done thanks to the Mimaki Experience through the products of our users in this exhibition area. In short, not us, but our users talked through their products and we achieved the successful result we desired”.

Şarerler has stated that the Turkish printing industry is making a breakthrough in UV printing and said that they expect the increase in printing demand for industrial printing and personalized products to continue in the coming period.

IP island became the innovation centre

The IP Island of the Mimaki Eurasia has turned into a technology centre with the solutions displayed on its four sides and in its two corridors. There were objects, trinkets and models produced with 3DUJ-2207, as well as the exhibition featuring products and stories of Mimaki users in the middle of the booth. Mimaki’s new 3D solution 3DCS-322 automatic finishing unit was also exhibited along with the 3DUJ-2207 3D printer with its competitive price. The removal of support materials after 3D printing process can now be performed automatically thanks to this unit, thus maximizing efficiency.

Textile’s DNA is changing with digital printing

The textile industry rapidly accepting digital printing, can reach opportunities that were not possible before with Mimaki solutions. Mimaki Eurasia hosted the visitors with a living room concept on the textile island they had dedicated to the sector. TS55-1800 and TS100-1600 sublimation transfer printers reduce investment, dye and operating costs thanks to their competitive prices and provide advantages in several textile applications from clothing to home textiles. Lots of professionals from the textile industry held meetings with Mimaki to experience innovations in digital textile printing throughout the exhibition.

In addition, the second issue of Mimaki’s corporate publication Print ‘N More was offered free of charge to visitors during FESPA Eurasia 2021.