Intense Interest from Digital Printing Centres and Advertising Agencies to SIGN Istanbul 2023
The final report of SIGN Istanbul 2023, the region’s largest signage and digital printing exhibition, has been published. Organised for the 24th time this year by Tarsus Fuarcılık, 253 brands from Turkey and abroad participated in the event, while 24,612 professionals from 90 countries visited the fair.
25% of SIGN Istanbul 2023 visitors were digital printing centres, 24% were advertising agencies, 19% were textile manufacturers and 15% were signage manufacturers. Retail material sellers, machinery and material manufacturers, importers, SMEs, advertisers, architects and engineers were among the professionals who followed SIGN Istanbul 2023. In the final report of the fair, which was held in Tüyap Fair and Congress Center on a total area of 30 thousand square metres, survey results from exhibitors and visitors were included. Accordingly, the satisfaction rate of SIGN Istanbul reached 95% on average.
In this year’s meeting, SIGN Istanbul, which increased its international visitor rate by 19%, was followed by a total of 3,976 professionals from 90 countries from Asia & Pacific to America, from Central and Western Europe to Africa, from the Middle East to the Balkans. The countries that visited SIGN İstanbul 2023 the most were Iran, Kosovo, Bulgaria, Macedonia, Iraq, Germany, Romania, Azerbaijan, Tunisia and Georgia. After Istanbul, the most domestic visitors came from Ankara, Bursa, İzmir, Kocaeli, Tekirdağ, Antalya, Sakarya, Konya, Kayseri, Kayseri and Mersin.
99% of Visitors Said They will Come to SIGN Istanbul 2024
While 95% of exhibitors say that SIGN Istanbul enables them to reach new buyers and establish business contacts, 94% see SIGN Istanbul as the ideal international platform to showcase their products. 93% of the companies participating in the fair say that it is the most suitable platform to increase sales figures and trade. The rate of participants who think that SIGN Istanbul enables them to meet with buyers from all over the world is 90%.
99% of the professionals who came to the fair stated that they will also visit SIGN Istanbul 2024. “SIGN Istanbul enables us to communicate with the best brands in the signage and digital printing technologies sector” said 91% of the visitors, while 91% of the visitors think that the fair is an ideal platform to buy the best products. While 90% of the visitors consider SIGN Istanbul as the right address to follow the industry trends and meet with leading brands, 89% of the visitors say that they are satisfied with the exhibitor profile of SIGN Istanbul.
The 25th edition of SIGN Istanbul will take place at Tüyap Beylikdüzü between 31 October – 03 November 2024.