“ITM 2026 Offers Opportunities to Reach Markets Such as South America and Russia”
Yılmak, a company recognized for its drying, washing, and dyeing technologies in the textile machinery industry, presented its latest sustainability- and efficiency-focused solutions at ITM 2026. The company attracted significant interest with technologies designed to reduce energy, water, and chemical consumption, as well as systems developed to lower production costs.
Murat Yılmaz, Managing Director of Yılmak, stated that the company continues its R&D activities with a strong focus on sustainability, emphasizing the development of solutions that minimize energy, water, and chemical usage. He noted that Yılmak remains committed to designing machines that not only reduce environmental impact but also provide cost advantages for manufacturers in line with their sustainable production goals.
“ITM 2026 Is a Strategic Meeting Point for Us”
Highlighting the importance of ITM 2026 for Yılmak, Yılmaz said that the exhibition serves not only as a platform for meeting new customers but also as an important venue for reconnecting with existing business partners and introducing new technologies.
He explained that the international visitor profile of the exhibition in Türkiye enables the company to establish direct contact with industry professionals from markets that are otherwise difficult to access, adding that ITM has become one of the most important meeting points for the textile industry.
South America and Russia Stand Out as Target Markets
According to Yılmaz, ITM 2026 offers valuable opportunities to reach markets where the company has not yet achieved its desired level of penetration, particularly Brazil, other South American countries, Mexico, and Russia.
He stated that the exhibition has enabled Yılmak to hold meetings with visitors from various regions of the world and that the company aims to strengthen its presence in global markets by expanding its international customer network.
Value-Added Production Against Chinese Competition
Yılmaz pointed out that the textile machinery industry has undergone significant changes since 2024, particularly due to rising labor costs and increasing competitive pressure from China.
In response, Yılmak has focused its strategy on developing value-added, innovative, and difficult-to-copy technologies. Rather than competing on price alone, the company has prioritized technology- and efficiency-driven solutions. Yılmaz emphasized that Yılmak’s production philosophy is centered on developing machinery that improves production performance while reducing customers’ operational costs.
More Knowledgeable and Technically Equipped Visitors
Evaluating the visitor profile at the exhibition, Yılmaz noted that compared to previous years, they met with professionals who possessed a higher level of technical knowledge and industry awareness.
He stressed that the quality of visitors is more important than the quantity and expressed satisfaction with the productivity and effectiveness of the meetings held during the exhibition.
Istanbul’s Strategic Location Strengthens International Participation
Yılmaz underlined that Istanbul’s unique position as a bridge between Europe and Asia makes a significant contribution to the international success of the exhibition.
He described ITM as a powerful business platform that brings together visitors from different regions of the world and facilitates new commercial opportunities for industry stakeholders.
The Future Priority: Savings and Automation
Yılmaz acknowledged that the textile industry continues to be affected by global economic uncertainties and regional conflicts. Nevertheless, he emphasized that investments aimed at the future are continuing.
He stated that technologies capable of reducing labor dependency, increasing production capacity, and lowering per-unit production costs will become increasingly important in the coming years. In line with this vision, Yılmak will continue developing next-generation machinery that delivers sustainability, resource savings, and operational efficiency.
