DeFacto Reduces Water Consumption in Denim Production
DeFacto saves 168 tons of water with the sustainable methods it applies in denim production and carries its eco-friendly fashion approach forward. The company saved 168 tons of water through sustainable methods applied in denim production.
According to a statement from the company, DeFacto prioritizes water conservation through innovative projects that support its vision for sustainable production. The water-saving denim production project led by the denim team significantly reduced environmental impacts compared to traditional methods. As a result of the analysis, it was determined that a total of 168 tons of water was saved throughout the project.
39% Water Savings Achieved
As part of the company’s sustainable production strategy, environmentally friendly technologies like laser and ozone washing were used instead of traditional water-intensive processes in denim production. This reduced the water consumption per product, achieving a 39% water savings.
In addition, thanks to the sustainable production model, 2,533 kilowatt-hours of energy were saved, and carbon emissions were reduced by 14%. These achievements contribute to sustainable fashion by minimizing not only water resources but also energy consumption and environmental footprint.
In the statement, DeFacto’s Sustainability and CSR President Elif Çam shared her thoughts, stating that sustainable production is not just a choice but a responsibility for the future.
Çam emphasized that the transformation in denim production should set an example for the industry, saying, “By using resources efficiently and minimizing environmental impacts, we aim to achieve our long-term sustainability goals. Furthermore, by signing the CEO Water Mandate in 2024, we have brought our commitments to water efficiency and wastewater management to a global platform.”
She also stressed the company’s commitment to reducing its carbon footprint and further improving environmentally friendly processes in line with the 2050 Net Zero goals, stating, “As DeFacto, we continue our determination to spread eco-friendly production models. We will continue our efforts to create a lasting change in the fashion industry and strengthen nature-friendly production processes.”
