Turkish Entrepreneur Exports 10 Million Towels to the US Every Year
The Turkish entrepreneur, who has been bringing towels produced in Turkey to American consumers since 2016 and has become a reliable supplier of giant brands, is achieving great success. While building a brand new trade bridge for our country in home textiles, he is carrying the unique quality of Turkish cotton to the USA.
Reşit Akçam
According to the latest data shared by the Ministry of Commerce; towels, which have been at the top of our country’s home textile sector exports in recent years, are becoming the benchmark of the trade bridge between us and the USA under the leadership of successful entrepreneurs. Entrepreneur Reşit Akçam, who moved to the USA in 2013 after being accepted to a master’s program in computer science, brings 10 million towels produced in Turkey to American consumers every year with American Soft Linen, which they founded in the city of West Haven.
American Soft Linen Co-Founder and CEO Reşit Akçam, who stated that they have achieved a great success story by continuing their journey that started in a small area of 75 square meters in their center of approximately 3,250 square meters today, said; “In our adventure that we started as a brand operating only in the online market, we have grown rapidly in a short time. Today, we are positioned as a strong brand that supplies towels, bathrobes and bathroom textile products for America’s leading retail giants. As American Soft Linen, which has more than 100 thousand customer reviews in online marketplaces and has been selected as the best towel brand on Amazon.com since 2019, we are bringing the unique quality of Turkish cotton to the USA with our wide product range.”
We Developed Our Own Unique Yarn Technology”
Reşit Akçam, who stated that Turkish cotton and Turkish towels have gained the value they deserve in America thanks to American Soft Linen, added the following: “Inspired by the unique quality of Turkish cotton, we have developed our own unique yarn technology using its high water absorbency and natural softness features. Thanks to this special yarn, we have transformed our towels into more durable and soft products. We will continue to strengthen our leading position in the sector by bringing Turkish towels together with American consumers.
“We receive the most demand from the US for our towel and bathrobe sets. We conduct all of our business processes through online platforms. We currently operate in e-commerce marketplaces such as Amazon, Target, Walmart, Macy’s, Wayfair, Bed Bath & Beyond, Overstock, Home Depot, Kohl’s, Kroger. In addition, we sell through our own website.”
“We Have Turned a Value Like Turkish Cotton Into An Investment Tool”
American Soft Linen Co-Founder and CEO Reşit Akçam, who stated that they do not only sell a simple textile product with their towels, but also take consumers’ bath experiences to the next level, concluded his statements with the following words: “Bath towels produced from Turkish cotton are a beautiful example of sophistication and superior quality. We have turned value into an investment tool. We have become one of the leading brands in the towel sector by establishing a trade bridge between Turkey and the USA. We aim to accelerate our momentum in the coming period and expand to different countries or cities.”
