Digital Textile Printing Market is Expected to Grow by 12.84% by 2029
In 2023, the digital textile printing industry, with a market size value of 2.95 billion dollars, is expected to reach a Compound Annual Growth Rate (CAGR) of 12.84% in the five-year period covering 2024-2029. In 2030, the estimated revenue expectation is expected to reach 7.55 billion dollars.
Currently, digital technology accounts for less than 10% of the textile printing industry. However, the adoption of digitalization is increasing significantly and digital textile printing is expected to hold at least a quarter (25%) of the textile printing industry within a decade.
The industry is predicted to grow significantly due to the increase in demand for printed textiles. Factors such as high reliability, continuous printing, cost-effective production and design versatility are contributing positively to the growth of printed textiles worldwide. Moreover, elimination of screen cost in sampling along with short-run production in digital textile printing is expected to increase the penetration of the technique in mass customization, thereby expanding the market volume.
According to the report published by Grand View Research, the global digital textile printing market size was realized at USD 2,669.9 billion in 2022. The market size value in 2023 is 2.95 billion dollars, while the revenue forecast in 2030 is projected to reach 7.55 billion dollars. The digital textile printing market is expected to grow by 12.84 / CAGR) in the period covering 2024-2029.
Apparel Sales on E-Commerce Portals Contribute to Digital Textile Printing Market
The increasing adoption of digital fabric printing is expected to drive growth, especially in Asia Pacific markets. Asia Pacific’s market size will reach a CAGR of 9.5% between 2019 and 2025, driven by increasing consumption of printed apparel in countries such as India, China, Japan, Indonesia and Thailand. Moreover, apparel sales volumes on e-commerce portals in China, India, Thailand and Bangladesh are expected to contribute to the market. Favorable government regulations are in place in China and India to encourage investment in fabric production and printing.
The market is expected to grow due to the increase in per person disposable income in developing countries and the rapid adoption of digitally printed design trends. The increasing use of printed textiles in vehicle interior décor and vehicle wraps is also expected to contribute to the expansion of the target market. However, fluctuating cost of raw materials such as dyes and print heads, harmful effects of dyes, and high cost of digital textile printing machines are estimated to restrain the market expansion to a certain extent. However, technological advancements such as additive manufacturing for textile applications are expected to create new opportunities for the market in the future.
The digital textile printing sector is used in various textile types such as clothing, linens, banners, sportswear, vehicle wraps and interior textiles. The industry’s growth is also driven by rapidly changing fashion trends and the need for manufacturers to adopt these trends quickly to stay relevant.
With consumer preference shifting towards eco-friendly and high quality products, key players are focusing on new product launches with eco-solvent dyes, which are eco-friendly options over conventional dyes. Market players are taking initiatives such as acquisitions, collaborations, and new product launches to expand their share in the target industry.
Color, Geometry and Graphics can be Printed on Fabric in Digital Textile Printing
The use of digital technology or digital printing machines in the textile printing industry is called ‘digital textile printing’. Compared to the traditional textile printing mechanism, it is similar in its digital procedures such as fabric selection and pre-treatment. The fabric passes through the printing machine at a very high speed, receiving steam, washing and dry treatment.
The biggest difference between traditional and digital textile printing is the ability to print color, geometry and graphics on the fabric. While the traditional method uses rotary screens with patterns, digital printers use printable images, designs or graphics. The appropriate color is then selected with a LAB or RGB system, and then the desired colored prints are combined or applied to the fabric as tiny ink droplets. The key benefits of digital textile printing include lower fixed and sample costs, no need for separate plates for any test screening or production, faster sampling, short run delivery, and ease of developing and modifying digital designs without delay.
In traditional screen printing, a new rotary screen is required for each adjustment, which slows down the lead time. The higher resolution, accurate geometry, flexibility and choice of color combination is much better with digital printing technology as the procedure is not limited by the rotary screen. The sustainability and eco-friendly aspects of digital textile printing make it an even more preferred option as rotary screens do not require any washing process to apply new colors.
Digital Textile Printing Reduces Waste in the Design Process
The textile printing market places great importance on sustainability. In the United States, many companies are opting for digital technology because it accounts for 10% of the fashion industry’s greenhouse gas emissions that heat the world. It allows designers to do smaller fabric test runs and less waste when finalizing the fabric, while also reducing the massive waste in the design process.
And thanks to the latest digital textile printing technology, most digital textile printing enterprises in China can produce advanced digital textile printing equipment in response to the demand for unlimited color combinations and color accuracy.
